Terms of Service

1. Who we are and how these terms apply

Mira is operated by Agence Créative Maison Santé, a corporation incorporated under the laws of Quebec, Canada. In these terms, Mira, we, us and our refer to that corporation.

These terms govern the Mira website at mirasocial.co, the Mira application at app.mirasocial.co, the client portal at client.mirasocial.co, the emails we send, approvals given from those emails, our APIs and integrations with third-party platforms, support, and subscriptions. Together, these are the Service.

By visiting, creating an account, accepting an invitation, connecting an account, buying a subscription, or otherwise using the Service, you agree to these terms. If you do not agree, do not use the Service. If you use the Service for an organisation, you confirm that you can bind that organisation, and you and Customer then include both you and that organisation.

2. Other documents and order of priority

Our Privacy Policy explains how we handle personal information, and our Data deletion page explains how to request deletion. Plan limits and prices shown at checkout or in the application also form part of your agreement.

If we and a Customer sign an order form, data processing agreement or other written agreement, that document applies in addition to these terms. If there is a direct conflict, the signed document prevails for the subject it expressly covers, followed by these terms, followed by product documentation. A purchase order does not change the agreement unless we expressly accept the change in writing.

3. Eligibility and business use

You must be at least 18 years old and legally able to enter a contract. Mira is designed for marketing agencies, professional teams and their clients. You must provide accurate account and billing information and keep it current.

You must not use the Service if doing so would breach trade sanctions, export controls or other law. You are responsible for ensuring that your use, your Customer Content and your instructions comply with the laws and professional obligations that apply to you and your organisation.

4. Accounts, agencies and client users

An agency is the Customer-controlled area in which client workspaces, team members, client users, content, connected accounts and billing are managed. The agency owner controls the subscription, may appoint administrators, and is responsible for every member and client user they invite and for the activity carried out through the agency. An administrator may invite, remove and permission users within the authority the owner gives them.

Keep your email account secure, because sign-in codes and invitation links are sent there, and do not share them. Tell us promptly at hello@mirasocial.co if you suspect unauthorised access or misuse. We may require a security step before restoring access.

When an agency creates a workspace for a client, it confirms it has authority to act for that client: to upload the client's brand materials and content, to invite the client's staff as client users, to connect the client's social, advertising and email accounts, and to give publishing instructions. The agency and client remain responsible for agreeing between themselves who may approve content and who may incur charges. We are not a party to their underlying services agreement.

A client user uses the portal at an agency's invitation, sees only what the agency puts in front of them, and has their access decided by the agency. We do not charge client users and have no contract with them beyond these terms and the Privacy Policy.

5. The Service and how it may change

Mira provides tools for content planning, media review, approvals, scheduling, publishing to connected platforms, asset storage, tasks, reporting and a client portal. Exact features and limits depend on the plan, the connected platform, permissions and the product version. Product pages describe the Service at a point in time and are not a guarantee that every feature will always remain unchanged.

We may improve, add, replace or retire features to keep the Service useful, secure, lawful and compatible with third-party platforms. We will give reasonable advance notice if a change materially reduces the core functionality of a paid Service during a current subscription period. We may act without advance notice where necessary for security, law, abuse prevention or a third-party platform change.

Preview, beta and early-access features may be incomplete, change significantly or be withdrawn. Unless we expressly agree otherwise in writing, they have no service level commitment and should not be used as the sole system for critical or irreversible work.

6. Customer Content and instructions

Customer Content means anything you or an authorised user submits, uploads, imports, connects, shares or instructs us to process through the Service. It includes captions, notes, images, videos, brand materials, approvals, comments, tasks, analytics and account data. As between you and us, you retain ownership of Customer Content.

You give us a worldwide, non-exclusive, royalty-free licence to host, copy, transmit, transform, display, analyse and otherwise process Customer Content only as reasonably necessary to provide, secure, support and improve the Service, comply with law and follow your instructions. This licence allows us to use the infrastructure providers named in the Privacy Policy for those purposes. It ends when the content is deleted from our systems, subject to backups, which expire within 30 days, legal retention, and content already sent to a third-party platform.

You confirm that you have all rights, permissions, licences, releases and consents needed for the Customer Content and our permitted processing of it. You remain responsible for its accuracy, legality, claims, disclosures, music, talent, trademarks, promotions, advertising compliance, privacy, accessibility and intellectual property rights.

7. Approvals and publishing responsibility

Mira records review and approval states, but the Customer decides what approval means for its workflow. The Customer is responsible for appointing authorised approvers, checking the final creative, caption, links, tags, platform, audience and publish time, and deciding whether content is legally and commercially ready to publish. An approval recorded by an agency on a client's behalf must reflect an approval the client actually gave, and the agency must record how it was given.

Scheduling or approving a post is an instruction to process it through the relevant connected platform. It is not a guarantee that the platform will accept, publish, display, retain or distribute it at the requested time. Platform outages, expired permissions, account restrictions, rate limits, media processing, moderation, policy enforcement and network conditions can delay or prevent publication. You should monitor time-sensitive posts and keep an appropriate backup process.

You are responsible for published content and any decision to edit, remove, promote or leave it live. Removing an account or deleting content from Mira does not remove content already published on a platform. Use the platform's own tools where removal from that platform is required.

8. Connected accounts and third-party platforms

Some features require you to connect a social media, advertising or email platform account, through the platform's own consent screen. By connecting one, you confirm you are authorised by its owner to grant the requested access. You authorise us to access, store, refresh and use the resulting tokens and account data within the permissions you approve so we can provide the requested features, as the Privacy Policy describes.

Your use of a connected platform is also governed by that platform's terms, policies, permissions, quotas and technical rules, including the Meta Platform Terms, the Instagram Terms of Use, the TikTok Terms of Service and the LinkedIn, Pinterest, Klaviyo and Mailchimp terms. You must not use the Service to do anything those terms forbid. We do not control and are not responsible for a platform's service, decisions, policy changes, data practices, outages, suspensions or removal of an integration. You are responsible for keeping connected accounts in good standing and reconnecting them when permissions expire.

Agency owners and administrators must grant the permission to connect and remove accounts only to members who need it. You can remove an account at any time in Settings, and we delete its tokens immediately.

9. Acceptable use

Do not use the Service to break the law; infringe intellectual property, privacy, publicity, confidentiality or other rights; publish defamatory, fraudulent, discriminatory, exploitative or unlawfully harmful content; send spam; run coordinated inauthentic behaviour; buy, sell or artificially inflate followers, likes, comments or other engagement; distribute malware; or mislead people about identity, affiliation, approval, pricing or origin.

Do not access data or accounts without permission; share or sell access; bypass plan limits, rate limits, security controls or platform safeguards; probe, scan, disrupt, overload, scrape, crawl, reverse engineer, decompile, copy or create a competing service from the Service except where the law expressly permits it; use automated means that impose an unreasonable load; or interfere with another user's work.

You must not upload sensitive information that the Service does not need, including payment card details, government identifiers, passwords, health records or other special categories of personal information, unless a feature expressly requests it. We may investigate suspected misuse and preserve or disclose relevant information where reasonably necessary to protect users, enforce these terms or comply with law.

10. Our intellectual property and feedback

We and our licensors own the Service, its software, interfaces, designs, documentation, websites, databases, branding and all related intellectual property, excluding Customer Content. These terms give you a limited, revocable, non-exclusive, non-transferable right to use the Service during the applicable term for your internal business purposes and in accordance with your plan. The Mira name, logo and trade dress belong to us. Third-party names and logos belong to their owners and do not imply affiliation or endorsement.

If you provide feedback, suggestions or product ideas, you give us a perpetual, worldwide, royalty-free right to use them without restriction or payment. This does not give us ownership of Customer Content or confidential information included in feedback.

11. Free plan

The Free plan has no subscription fee, does not require a card and never becomes a paid subscription on its own. It is limited to 1 client workspace and 3 connected social accounts, with the storage allowance shown in the application. Posts, team members, client users, approvals and reporting are unlimited.

If your use exceeds the Free plan limits, you may need to archive a workspace, remove a connection or start a paid subscription to add capacity. We may refuse or restrict duplicate, automated, fraudulent or abusive Free accounts.

12. Paid subscriptions, renewal and tax

The Pro plan is billed monthly or yearly at the price shown in the application and at checkout, and renews automatically for another period of the same length unless cancelled before the renewal date. Pro removes the workspace limit and allows up to 50 connected social accounts, with the storage allowance shown in the application. When you subscribe, you authorise us and our payment processor, Stripe, to charge the selected payment method at the start of each billing period and for any plan change, taxes and other amounts disclosed before purchase.

Prices displayed before tax are increased by GST, QST, HST, VAT, sales tax or similar taxes where required. You are responsible for providing accurate location and tax information and for taxes that law requires you to pay, excluding tax on our income.

We may change subscription prices by giving at least 30 days' notice by email or in the application. A price change applies no earlier than your next renewal after the notice period. If you do not agree, you may cancel before that renewal. We may correct an obvious pricing error before accepting an order, or contact you to agree a correction if an order was accepted at an obviously incorrect price.

13. Plan changes and limits

Upgrading from Free to Pro takes effect when confirmed. Changing between monthly and yearly billing may create an immediate prorated charge or credit based on the unused part of the current period; the application shows a billing preview before the owner confirms. Downgrading to Free takes effect at the end of the current paid period and does not create a mid-period credit. You may need to archive workspaces or remove connections before a downgrade can be applied; until you do, the extra workspaces and connections become read-only and scheduled posts on them are paused.

Plan limits are enforced in the application. We may adjust limits for all customers prospectively with notice; a reduction that affects an active paid subscription applies from its next renewal.

14. Payment, failed charges and billing disputes

You must keep a valid payment method and pay invoices when due. If payment fails, we or Stripe may retry the charge and ask you to update the payment method. During a reasonable collection period paid access may continue, but we may block upgrades, restrict paid features, or reduce the agency to Free plan limits if the amount remains unpaid.

Tell us at hello@mirasocial.co about a billing error without unreasonable delay and include enough information for us to investigate. Raising a good-faith dispute does not remove the obligation to pay undisputed amounts. You must not initiate an improper chargeback for a valid charge. Nothing here limits a right to dispute a payment through your bank or card provider where that right lawfully applies.

15. Cancellation and refunds

The agency owner can cancel a paid subscription in Settings or by contacting us. Cancellation stops renewal and takes effect at the end of the paid billing period. You keep paid access until then unless the account is suspended or terminated for cause. Leaving an agency, removing connections or stopping use does not by itself cancel a subscription.

Except where required by law or expressly agreed in writing, fees already paid are not refundable because you changed your mind, did not use the Service, forgot to cancel, reduced capacity mid-period or no longer need the subscription. If the Consumer Protection Act of Quebec or another law that cannot be excluded entitles you to a remedy, we will provide the remedy that law requires.

16. Confidentiality, privacy and security

Each party may receive non-public business, product, technical, financial or strategic information from the other. The receiving party must use reasonable care to protect it, use it only for the agreement, and disclose it only to people and service providers who need it and are bound by appropriate duties. This does not cover information that is public through no breach, already lawfully known, independently developed or lawfully received without restriction. A party may disclose confidential information when required by law or court order, after giving notice where legally permitted. These obligations continue for five years after disclosure, and for trade secrets for as long as they remain trade secrets.

We use reasonable administrative, technical and organisational safeguards, described in the Privacy Policy, but no online service is completely secure. You are responsible for configuring agency permissions, reviewing access, protecting your devices and email accounts, and making any exports your risk profile requires. Where the GDPR, the UK GDPR or a similar law treats us as your processor for client data, we will sign our standard data processing agreement on request.

17. Suspension and termination

We may restrict or suspend access where we reasonably believe there is a security risk, unlawful activity, material breach, risk to another user or third party, misuse of a connected platform, non-payment, or a need to comply with law or a platform requirement. Where reasonably possible we will explain the reason and give you an opportunity to fix it. We may act immediately where delay would create material risk.

Either party may terminate for a material breach that is not fixed within 14 days after written notice, or immediately if the breach cannot be fixed, the other party becomes insolvent, or continued performance would be unlawful. We may terminate a Free, beta or inactive account on reasonable notice, and may discontinue the Service with at least 60 days' notice. A Customer may stop using the Service at any time and may request deletion as the Data deletion page describes.

On termination your right to use the Service ends, amounts already due remain payable, and you have 30 days to export Customer Content you need, during which the account may be read-only. We then retain or delete data in accordance with the Privacy Policy, legal obligations, backup cycles and any signed agreement. Terms concerning ownership, payment, confidentiality, disclaimers, liability, indemnity, disputes and interpretation survive where their nature requires it.

18. Service commitments and consumer rights

We will provide the Service with reasonable care and skill. Except for rights, warranties and remedies that cannot lawfully be excluded, the Service is provided as available. We do not promise uninterrupted or error-free operation, that every defect will be corrected immediately, that reports or analytics will be complete or accurate, or that a third-party platform will accept or retain any content or connection.

Nothing in these terms excludes, restricts or modifies a right, warranty or remedy under the Civil Code of Québec, the Consumer Protection Act of Quebec or any other law that cannot legally be excluded. Where the law permits us to limit a remedy, our liability may be limited, at our option, to supplying the Service again or paying the cost of having it supplied again.

19. Liability

To the extent permitted by law, neither party is liable to the other for indirect, incidental, special, punitive or consequential loss, or for loss of profit, revenue, goodwill, anticipated savings or business opportunity, except to the extent that such loss cannot lawfully be excluded. Each party must take reasonable steps to avoid and reduce loss.

To the extent permitted by law, each party's total aggregate liability arising from the Service and these terms is limited to the fees paid or payable by the Customer for the Service during the 12 months before the event giving rise to the first claim. For a Service supplied without charge, our aggregate liability is limited to 100 Canadian dollars.

The exclusions and caps do not apply to payment obligations, fraud, intentional or gross fault, bodily or moral injury, infringement or misuse of the other party's intellectual property, breach of confidentiality, a party's indemnity obligations, or liability that cannot lawfully be limited. Liability is reduced to the extent the other party's act, omission or failure to mitigate caused or contributed to the loss.

20. Indemnity

The Customer indemnifies us and our personnel against a third-party claim, and the reasonable losses and legal costs finally awarded or agreed in settlement, to the extent caused by Customer Content, content the Customer publishes through the Service, the Customer's unlawful use of the Service, its breach of the Customer Content or acceptable use sections, or its infringement of a third party's rights. The indemnity does not apply to the extent the claim was caused by our breach, fault or unauthorised modification of Customer Content.

We must promptly notify the Customer of an indemnified claim, allow the Customer reasonable control of the defence and settlement, and provide reasonable cooperation at the Customer's cost. The Customer may not settle a claim in a way that admits fault by us, imposes an ongoing obligation on us or fails to fully release us without our written consent, which will not be unreasonably withheld.

21. Disputes and governing law

Before starting court proceedings, a party should give the other written notice describing the dispute and allow 30 days for good-faith negotiation. This does not prevent urgent injunctive relief, recovery of an undisputed debt, a complaint to a regulator, or the exercise of a right that cannot lawfully be restricted.

These terms and any dispute connected with them are governed by the laws of the Province of Quebec and the federal laws of Canada that apply in it, without regard to conflict-of-law rules. Subject to any mandatory right to bring a claim elsewhere, the courts of the Province of Quebec have exclusive jurisdiction. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

22. Changes to these terms

We may update these terms to reflect product changes, law, security requirements or business practices. We will post the updated version here and change the date at the top. For a material change affecting an active paid subscription, we will give at least 30 days' notice by email or a prominent in-product notice, stating what changes and when, unless urgent legal or security circumstances require an earlier change.

If a notified material change substantially disadvantages you, you may reject it by cancelling before it takes effect and contacting us about any prepaid unused period. Continued use after the effective date means the updated terms apply. A change does not retroactively alter a dispute that arose before it took effect.

23. General terms

Neither party is responsible for delay or failure caused by an event outside its reasonable control, including a platform outage, excluding payment obligations. If part of these terms is unlawful or unenforceable, it is limited to the minimum extent necessary and the remainder continues. A delay in enforcing a right is not a waiver. Headings are for convenience, including means including without limitation, and singular words include the plural where context requires.

You may not assign the agreement without our written consent, which will not be unreasonably withheld. We may assign it to an affiliate or as part of a merger, reorganisation, financing or sale of all or substantially all of the relevant business, provided the assignment does not materially reduce your rights. There are no third-party beneficiaries except a person expressly protected by an indemnity or liability provision.

Notices to us must be sent to hello@mirasocial.co. We may send notices to the account or billing email, display them in the Service, or post them on the relevant legal page where these terms allow it. Electronic notices and acceptances satisfy any requirement for writing to the extent permitted by law. These terms and the documents identified in the order of priority section are the entire agreement about the Service and replace earlier discussions or terms on that subject.

These terms are available in English and in French. Une version française de ces conditions est disponible sur demande; les deux versions ont la même valeur et la version française prévaut en cas de divergence pour un consommateur résidant au Québec.

24. Contact

Questions, legal notices, billing concerns and requests about these terms can be sent to hello@mirasocial.co. Agence Créative Maison Santé, a corporation incorporated under the laws of Quebec, Canada, operates Mira. The application is available at app.mirasocial.co and the client portal at client.mirasocial.co.